Product Details
Public Relations in Practice
Anne Gregory
£21.99
The role of the public relations practitioner is ever-more demanding, with even those entering the profession expected to possess sophisticated skills. Public Relations in Practice aids development of these skills by looking at key functional areas of public relations from the practitioner's point of view.
Book Details
ISBN: 9780749433819
Edition 2
Published date: 3 Nov 2003
Paperback
Series: PR In Practice
224 Pages
Dimensions: 234x156mm
Language: English
About The Book
The role of the public relations practitioner is ever-more demanding, with even those entering the profession expected to possess sophisticated skills. Public Relations in Practice aids development of these skills by looking at key functional areas of public relations from the practitioner's point of view.
Related Titles
-
-
Downbeat
£16.99
-
Online Public Relations
£24.99
-
Multi-Channel Marketing Ecosystems
£29.99
-
Mobile Marketing
£19.99
-
Neuro-Sell
£19.99
-
Market Research in Practice
£24.99
-
Thought Leadership
£34.99
-
High Impact Fee Negotiation and Management for Professionals
£39.99
-
Pricing for Profit
£29.99
-
PR and Communication in Local Government and Public Services
£29.99
-
Adland
£24.99
-
Questionnaire Design
£29.99
-
Digital State
£14.99
-
The Complete Marketer
£19.99
-
How to Write a Marketing Plan
£9.99
-
How Cool Brands Stay Hot
£19.99
-
The Marketing Manifesto
£19.99
-
Competitive SME
£24.99
-
How to Sell to Retail
£24.99
-
Selling to Win
£12.99
-
Valuable Content Marketing
£19.99
-
High Impact Marketing That Gets Results
£19.99
-
The Art of Influencing and Selling
£19.99
-
The Professional's Guide to Business Development
£34.99
-
The Better Mousetrap
£14.99
-
Principled Selling
£14.99
-
Pioneers of Digital
£19.99