Innovation and Best Practice
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Showing 1 - 10 of 706 results

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Economics for Business

Economics for Business

Ivan K. Cohen

£29.99

Packed with examples of current global issues from the world of business, Economics for Business enables the reader to develop a clear understanding of the economic environment in which business takes place.…


Published: September 2020, Paperback
EAN: 9780749470197


Reverse Logistics

Reverse Logistics

Mike Bernon, John Cullen, Jonathan Gorst, Chartered Institute of Logistics and Transport

£44.99

Increasingly generous returns policies, growing legislation on product disposal, rising consumer social responsibility -reverse logistics is becoming an ever more important issue in supply chain management.…


Published: October 2015, Paperback
EAN: 9780749464639


Marketing Analytics

Marketing Analytics

Mike Grigsby

£29.99

Marketing Analytics: A Practical Guide to Real Marketing Science arms business analysts and marketers with the marketing science understanding and techniques they need to solve real-world marketing problems,…


Published: August 2015, Paperback
EAN: 9780749474171


Valuable Content Marketing

Valuable Content Marketing

Sonja Jefferson, Sharon Tanton

£24.99

From websites, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever. When businesses get it right and create the type of marketing people love…


Published: July 2015, Paperback
EAN: 9780749473273


Food Supply Chain Management and Logistics

Food Supply Chain Management and Logistics

Samir Dani

£44.99

With the growth of the food industry come unique logistics challenges, new supply routes, demand dynamics and investment re-shaping the future of the food logistics industry. It is therefore important…


Published: June 2015, Paperback
EAN: 9780749473648


Showing 1 - 10 of 706 results

Tesco’s Supply Chain

Tesco’s Supply Chain

Robert Mason, Barry Evans

£49.99

This book explores how Tesco grew under a determined supply chain strategy to achieve their dominant UK and global position. It shows how Tesco's senior leadership made a simple, but game-changing, decision…


Published: September 2020, Paperback
EAN: 9780749472078


Decoding the Irrational Consumer

Decoding the Irrational Consumer

Darren Bridger

£29.99

Marketers increasingly understand that consumer decisions are often irrational, emotional and subconscious. A new generation of research tools, including behavioural economics, eye-tracking, implicit response…


Published: August 2015, Paperback
EAN: 9780749473846


The Fear Free Organization

The Fear Free Organization

Paul Brown, Joan Kingsley, Sue Paterson

£29.99

Leadership that makes a difference takes guts and confidence, plus belief in oneself and belief in the key players in the organization. It is built on trust, not fear. Scared people spend a lot more time…


Published: July 2015, Paperback
EAN: 9780749472955


Cool Chain Logistics

Cool Chain Logistics

Michael Sales

£44.99

Cool Chain Logistics is the management of the flow of raw materials or finished products in a temperature sensitive environment, including perishable products which require proper temperature maintenance…


Published: June 2015, Paperback
EAN: 9780749472870


Global Supply Chain Ecosystems

Global Supply Chain Ecosystems

Mark Millar

£44.99

Supply chains that were once local or regional are now truly global and have become exponentially more complex. As a result of recent and rapid developments in world commerce, we have seen supply chains…


Published: June 2015, Paperback
EAN: 9780749471583


Showing 1 - 10 of 706 results


Showing 1 - 10 of 706 results