This BDO Stoy Hayward Guide to the Family Buisness is intended as a guide for those involved in family business, or those contemplating joining one, to help them identify and
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Published May 1999, Paperback,
ISBN: 9780749429034
Grocers is an in-depth examination of the rise of the major supermarkets. The authors assert that retailers, managers and students can all learn from the trailblazing companies which have led
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Published August 1999, Hardback,
ISBN: 9780749421915
This guide highlights the ways in which companies can foster innovation, from creating the right culture to recognising opportunities for collaboration; from securing funds to tapping into special expertise or
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Published April 2000, Paperback,
ISBN: 9780749434236
Strategic Thinking is a practical workbook and accompanying
CD-ROM which take the user through logical stages in strategic thinking.
The CD-ROM contains worked examples and blank templates.
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Published July 2000, Paperback,
ISBN: 9780749432188
The "inclusive" approach to business balances profitability with sustainability, corporate social responsibility and environmental accountability. With international case studies, Building Tomorrow's Company shows how companies are building businesses that make
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Published March 2002, Hardback,
ISBN: 9780749437107
A guide to using the Internet for a company's competitive growth and advantage. How Come You Don't Have an E-strategy? explores: the technology required; e-security; your e-brand; the market; pricing
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Published April 2002, Paperback,
ISBN: 9780749437275
Brand management has become a major driver for companies today. Authors LePla and Parker have developed a unique tool, the "Integrated Brand Model", that has been employed by numerous companies.
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Published April 2002, Paperback,
ISBN: 9780749437206
A study of the fundamental concepts, frameworks and ideas of strategic management. This second edition of Strategic Management MBA Masterclass has been updated and expanded to cover areas such as
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Published January 2003, Paperback,
ISBN: 9780749439385
A guide to turning survival in the workplace into successful management,
Hard-core Management features 100 case studies of business myths and management realities and offers practical solutions for bridging the
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Published May 2003, Paperback,
ISBN: 9780749439248
It is said that businesses which fail to plan will plan to fail. Kogan Page books help you develop effective business plans to keep your organization competitive and profitable in an increasingly aggressive trading environment.