Business Planning And Strategy
Practical Advice on Entry Strategy and Engagement
Practical advice and case studies for international companies looking to initiate or expand their business activities in China, Business Insights: China includes real-world examples of corporate successes and failures, an
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Published January 2008, Hardback,
ISBN: 9780749450625
ISBN: 9780749450625
The Essential Guide to Preparing, Valuing and Selling a Company for Maximum Profit
How to Value and Sell Your Business provides in-depth commentary and advice on the valuation and sale of a small- tomedium-sized business, developing an exit strategy, tax and legal issues,
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Published January 2008, Hardback,
ISBN: 9780749451172
ISBN: 9780749451172
Strategies for Globalization, Talent Management and High Performance
The Talent Powered Organization: Strategies for Globalization, Talent Management and High Performance shows business leaders how to manage the new virtual workforce. It examines the crisis of employee engagement, the
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Published November 2007, Hardback,
ISBN: 9780749449902
ISBN: 9780749449902
Essential Selling Skills for Non-Sales People
Winning New Business by Richard Denny is the book for everyone who needs to know the skills of successful selling but lacks the training – or the courage – to
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Published October 2007, Hardback,
ISBN: 9780749450090
ISBN: 9780749450090
From Local to Global
Comprehensive guide to outsourcing logistics and supply chain
operations. Includes review of the market, assessment of major providers
and information relating to contract management.
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Published June 2007, Hardback,
ISBN: 9780749448141
ISBN: 9780749448141
How to Increase the Profitability, Accountability and Sustainability of Brands
Profit Brand offers a comprehensive metrics-based approach to branding that allows companies to directly link branding activities with bottom-line results, align the organization - including marketing - with common benchmarks
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Published June 2007, Paperback,
ISBN: 9780749450182
ISBN: 9780749450182
The Art of Selling Your Message
In a two-year survey, customer research experts Miller and Williams studied 1,700 executives, discovered that good ideas are not enough; to make any sort of impact they must be delivered
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Published May 2007, Paperback,
ISBN: 9780749449940
ISBN: 9780749449940
Inspiring Success through Effective Human Resource Management
High Performance Business Strategy: Inspiring Success through
Effective Human Resource Management, supported by an online
checklist, allows executives and HR managers to identify and improve
weak areas of HR strategy.
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Published May 2007, Hardback,
ISBN: 9780749450137
ISBN: 9780749450137
The Radical New Approach to Transforming the Business the Brand and the Bottom Line
Based on marketing practices of IBM, Marketing Revolution
examines a revolutionary approach to strategic planning, segmentation
and customer relationship management.
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Published May 2007, Paperback,
ISBN: 9780749449803
ISBN: 9780749449803
Business Planning And Strategy
It is said that businesses which fail to plan will plan to fail. Kogan Page books help you develop effective business plans to keep your organization competitive and profitable in an increasingly aggressive trading environment.
