Franchising

Iain Murray
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An invaluable guide, it will help you ensure you find the most suitable franchise. »
Published June 2004, Paperback,
ISBN: 9780749441951
Categories : Finance & Investment
Franchising

One of the most popular ways to enter business today is by franchising, the purchase by an individual of the license to a particular business model. Kogan Page publishes a range of books on franchising, highlighting both the advantages and potential disadvantages of taking the franchise route to business success.

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