How to Choose a Franchise
An invaluable guide, it will help you ensure you find the most suitable franchise.
The number of UK business franchises has more than doubled over the last eight years, to a combined annual turnover of £10 billion. Unlike the majority of business start-ups, most franchises are successful, and today some of the biggest high street names offer franchises.
The Daily Express How to Choose a Franchise is written for anyone seriously considering taking up this kind of business opportunity, and it advises you on the essential groundwork needed before acquiring a franchise. Key topics covered in this updated new edition include:
where to look for a great franchise;
setting your financial targets;
scrutinizing the franchise contract;
how to prepare a business plan;
case studies including Domino’s pizza and Kall Kwik;
the British Franchise Association Members and other useful contact details.
An invaluable guide, it will help you ensure you find the most suitable franchise.
REVIEWS :“Written for anyone seriously considering taking up this kind of
business opportunity.”
Commerce & Industry
“Assesses the pros and cons for franchisor and franchisee,
analyses companies and contracts, and provides self-assessment
techniques to find the most suitable franchise.”
The Bookseller
“Murray’s book will help you choose widely and to assess your
franchising suitability, set financial targets and conduct adequate
research.”
The Weekly Telegraph
Paperback, 192 Pages, Dimensions 216 x 135 MM Language English.
Iain Murray is a leading business journalist who has written about franchising for the Express newspapers for over 20 years.