In The New Investor Relations, leading professionals in the field provide much needed guidance and strategy for communicating with investors.
Shareholder lawsuits, accounting and financial reporting scandals, 24/7
business media, the growing ubiquity of the Internet, public calls for
increased disclosure and transparency - the landscape surrounding Wall
Street and publicly held corporations has changed more than at any time
since the Great Depression. Investor relations professionals face the
challenge of rebuilding credibility and strengthening relationships with
the investment community and the public. In The New Investor Relations
, leading professionals within the field provide much needed guidance and
strategy for navigating through today's communications maelstrom.
Part 1 explores the 'new look' in IR fundamentals, from disclosure
practices to company positioning. The section includes an overview of
the demands imposed by the Sarbanes-Oxley Act, Regulation FD, and other
regulatory strictures, and discusses the growing and significant nexus
between IR and PR.
Part 2 details the IR implications for
different financing scenarios - from stock buyback programs to business
combination transactions, private placements, and IPOs.
Special circumstances require special tactics, and Part 3 of the book
covers the challenging problems of crisis management and proxy wars. One
such example was the high-profile attempt by shareholders to derail the
acquisition of Compaq by Hewlett- Packard in 2001, and the section
closes with an in-depth case study of that proxy battle and its fallout.
In the concluding Part 4, the book offers an array of unique perspectives,
from IR for microcap companies and for non-U.S. issuers to the critical
role good (or bad) IR can play in the credit-rating process. Finally, an
investment manager reminds practitioners what the institutional audience
is'and is not'looking for in timely company information.
The
New Investor Relations provides a wealth of both strategic and
tactical advice on how best to manage IR in the twenty-first century.
This volume is a critical resource for top executives and IR
professionals who face the tough challenge of restoring investor
confidence in today's highly charged and demanding corporate atmosphere.
Hardback, 288 Pages, Dimensions 234 x 156 MM Language English.
Part 1: Underpinnings of the New Order
1 Fundamentals of Investor Relations
2 IR for Blue-Chip Companies: The New Look
3 Litigation IR and the Duties of Corporate Disclosure and Governance
4 The IR-PR Nexus
Part 2: IR Implications for Selected Financing Scenarios
5 Sustained Stock Buybacks: An IR Tool for Mature Companies
6 Investor Relations in M&A Transactions
7 Investor Relations for Private Placements
8 Investor Relations for the IPO
Part 3: IR Tactics in Proxy Wars and Other Crisis Scenarios
9 Crisis Investor Relations
10 The Art of Winning Proxy Wars
11 The Hewlett-Packard Merger: A Case Study
Part 4: Special Case Perspectives
12 IR for Non-U.S. Issuers Accessing the U.S. Capital Markets
13 Investor Relations and Microcap Companies
14 IR and the Credit-Ratings Process
15 The Information Investment Managers Want From Public Companies
Editor Benjamin Mark Cole has been a financial journalist for more than two decades. He helped launch the financial newspaper Investor Daily (now Investor’s Business Daily) and wrote for the Los Angeles Herald Examiner as a reporter on the daily paper’s “Money” section. Cole later joined the Los Angeles Business Journal, covering the securities industry and general economic news. Cole has written for the Los Angeles Times and also authored the popular “Wall Street West” column for the Business Journal. He has written weekly national columns on the securities industry for Knight-Ridder and for Bridge Information Systems