Free Case Study: Red Rocket Media use Social to Find Britain's Best Office Dog
4th February 2014 | Damian Ryan
Free case study from The Best Digital Marketing Campaigns in the World II
To celebrate the publication of The Best Digital Marketing Campaigns in the World II subscribers to Kogan Page can download a free case study from the book every fortnight until June as we count down the publication to the third edition of Understanding Digital Marketing – the bestselling digital marketing book and perfect companion to The Best Digital Marketing Campaigns II.
In the second campaign we take a look at Red Rocket Media's hunt for Britain's Best Office Dog which took place completely on social media for free and allowed them to engage directly with their core audience of top-level decision makers.
To find out more about the campaign; its results; and lessons learnt you can download the case study here.