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New Books of the Month

Discover the best new books to get inspired this March. Great new publishing is represented here at Kogan Page - browse and enjoy our selection of terrific new non-fiction business books covering HR & Coaching, Marketing & PR, Leadership & Management and Logistics.


We would love to hear your thoughts on our new publications so let us know what you think. Get in touch with us on Facebook or Twitter or indeed feel free to leave a review on our website.

Practitioner's Guide to Account-Based Marketing

Practitioner's Guide to Account-Based Marketing

Bev Burgess, Dave Munn

£29.99

Explores the development of account-based marketing (ABM) as a business practice, the pitfalls to avoid, and a step-by-step process for those wishing to set up an ABM programme and run it strategically.

Buy now

Audio Branding

Audio Branding

Laurence Minsky, Colleen Fahey

£19.99

Audio branding covers everything from app sounds, right down to the noise a particular brand of car makes when unlocked or turned on. This text will give practical guidance to the creating an audio language…

Buy now

International Freight Transport

International Freight Transport

Anthony Beresford, Stephen Pettit

£49.99

Learn and understand the global issues and key changes in the transport industry.

Buy now

Strategic Tendering for Professional Services

Strategic Tendering for Professional Services

Matthew Fuller, Tim Nightingale

£29.99

The essential guide to improving the success rate, efficiency and profitability of your competitive bidding in the professional services sector.

Buy now

Supply Chain Ethics

Supply Chain Ethics

John Manners-Bell

£39.99

Outlines supply chain best practice employed by global manufacturers, retailers and logistics companies.

Buy now