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New Books of the Month

Our April releases cover the latest innovations, from Artificial Intelligence Marketing to Sustainable Logistics. Great new publishing is represented here at Kogan Page - browse and enjoy our selection of terrific new non-fiction business books covering HR & Coaching, Marketing & PR, Leadership & Management and Logistics.


We would love to hear your thoughts on our new publications so let us know what you think. Get in touch with us on Facebook or Twitter or indeed feel free to leave a review on our website.

Artificial Intelligence Marketing and Predicting Consumer Choice

Artificial Intelligence Marketing and Predicting Consumer Choice

Steven Struhl

£19.99

The goal of Artificial Intelligence Marketing and Predicting Consumer Choice is to explain and contrast the widely differing approaches to predictive analytics and predicting consumer choice, in practical…

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Building the Agile Business through Digital Transformation

Building the Agile Business through Digital Transformation

Neil Perkin, Peter Abraham

£19.99

Build an agile business through digital transformation more quickly and easily with this practical guide.

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Consultancy, Organizational Development and Change

Consultancy, Organizational Development and Change

Dr Julie Hodges

£34.99

Deliver effective change management as an internal or external consultant with this complete guide.

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Data Strategy

Data Strategy

Bernard Marr

£19.99

Explains how to profit from an effective data strategy in a world of Big Data, Analytics and the Internet of Things

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Myths of PR

Myths of PR

Rich Leigh

£14.99

A fascinating book that presents a critical examination of PR by exploring some of the most interesting, widely-accepted myths that permeate the industry.

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Practical Consultancy Ethics

Practical Consultancy Ethics

David Yardley

£34.99

Gives consultants the tools and decision-making frameworks to act ethically and defensibly in all business situations, preserving their professional reputations and minimizing risk.

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Sustainable Logistics and Supply Chain Management

Sustainable Logistics and Supply Chain Management

Chee Yew Wong, Alexander Trautrims, David B. Grant

£39.99

Provides a comprehensive guide to the principles and practices of sustainable logistics operations and responsible management of the entire supply chain.

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The Operations Advantage

The Operations Advantage

Nigel Slack

£29.99

Guides senior managers on how to set the agenda for developing operations capabilities, advises on what they should expect from their middle managers, and proposes ways of facilitating operations improvement.

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Understanding Islamic Financial Services

Understanding Islamic Financial Services

Karim Ullah, Wafi Al-Karaghouli

£39.99

This book, for students and professionals of Islamic Finance, develops an innovative service system perspective to explain how the Islamic financial system functions.

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