Learn important business lessons for your advertising or marketing career from this international collection of successful digital marketing campaigns.
Published: March 2014, Paperback
Sticky Marketing describes how companies need to move away from the old marketing system of shouting messages at people, to a new model of customer engagement, where they will attract customers by providing…
Published: February 2014, Paperback
Pioneers of Digital is about those individuals who have truly altered the way advertising, marketing and other communications industries operate, through their groundbreaking ideas and creative ingenuity.
Published: October 2012, Paperback