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Showing 881 - 890 of 929 results

Showing 881 - 890 of 929 results

Researching Customer Satisfaction and Loyalty

Researching Customer Satisfaction and Loyalty

Paul Szwarc

£24.95

This practical guide examines how to research customer satisfaction and loyalty from both a client and supplier perspective, and how to get the best results from such research.


Published: July 2005, Paperback
EAN: 9780749443368

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The Independent Consultant's Survival Guide

The Independent Consultant's Survival Guide

Mike Johnson

£36.15

Take the leap from paid employment to independent consultancy with this guide.


Published: June 2005, Paperback
EAN: 9781843981169

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Applied Transport Economics

Applied Transport Economics

Stuart Cole

From £33.29

Revised and updated to cover developments and thinking in transport economics, Applied Transport Economics examines the application of economics techniques first, to commercial transport operations, second,…


Published: June 2005, Paperback
EAN: 9780749439644

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Effective Media Relations

Effective Media Relations

Michael Bland, Alison Theaker, David Wragg

From £16.66

Expert guidance from public relations professionals on how the media works and how to deal with press and broadcast journalists to ensure the best media coverage is achieved.


Published: June 2005, Paperback
EAN: 9780749443801

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Beyond Branding

Beyond Branding

Nicholas Ind

£19.95

Understand how branding can benefit employees, customers and investors, encouraging managers to rethink their fundamental assumptions about brands and marketing.


Published: May 2005, Paperback
EAN: 9780749443993

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The Certificate of Professional Competence

The Certificate of Professional Competence

David Lowe

£29.99

The revised edition of this highly successful book continues to help guide candidates of the CPC examinations. Certificate of Professional Competence is an invaluable self-examination guide that will enhance…


Published: December 2004, Paperback
EAN: 9780749443382

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BrandChild

BrandChild

Martin Lindstrom

From £20.82

Packed with practical advice on how to create kids' brands, including more than 50 previously unpublished case studies, BRANDchild proposes innovative ways of marketing to this young audience.


Published: October 2004, Paperback
EAN: 9780749442842

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Consumer Insight

Consumer Insight

Merlin Stone, Bryan Foss, Alison Bond

From £20.79

Provides comprehensive coverage of the classic areas that market researchers and marketers need to focus on.


Published: October 2004, Paperback
EAN: 9780749442927

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The Coach's Coach

The Coach's Coach

Alison Hardingham

From £30.12

Professional coaches and trainers, specialist consultants and coaching managers, and HR professionals.


Published: September 2004, Paperback
EAN: 9781843980759

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Project Risk Management

Project Risk Management

D Van Well-Stam, F Lindenaar, S Van Kinderen, B P Van Den Bunt

£19.95

Project Risk Management is a practical and concise book that outlines a tried and tested approach that has been used successfully on a number of large projects.


Published: July 2004, Paperback
EAN: 9780749442750

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Showing 881 - 890 of 929 results


Showing 881 - 890 of 929 results