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Showing 901 - 908 of 908 results

Showing 901 - 908 of 908 results

Strategic Marketing Communications

Strategic Marketing Communications

PR Smith, Chris Berry, Alan Pulford

£29.95

Marketing Communications text for for the CIM syllabus.


Published: July 1999, Paperback
EAN: 9780749429188

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The Complete Facilitator's Handbook

The Complete Facilitator's Handbook

John Heron

£35.00

comprehensive guide to making a success of facilitation


Published: May 1999, Paperback
EAN: 9780749427986

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Effective Use of Role Play

Effective Use of Role Play

Morry Van Ments

£22.50

The Effective Use of Role-play is an essential guide to role-play, covering everything you need to know. It provides practical tips that are based upon a firm theoretical basis.


Published: January 1999, Paperback
EAN: 9780749427993

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Sales Strategies

Sales Strategies

Chris Newby

£24.99

Focusing on the negotiation of multi-million pound contracts in manufacturing and service sectors, Sales Strategies looks at sales as an integral part of corporate strategy and business development. Included…


Published: November 1998, Paperback
EAN: 9780749427733

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Adding Value to Marketing

Adding Value to Marketing

David Doyle

£25.00

In Adding Value to Marketing David P Doyle describes techniques to help manage budgets and campaigns effectively, including recognizing the changing dynamics of the marketplace and implementing activity-based…


Published: September 1998, Paperback
EAN: 9780749421755

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Do Your Own Market Research

Do Your Own Market Research

Paul Hague

£19.99

Do Your Own Market Research covers the skills and techniques required to carry out effective market research. It provides advice and case studies, and is aimed at owners and managers of smaller businesses,…


Published: June 1998, Paperback
EAN: 9780749426521

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Successful Product Management

Successful Product Management

Stephen Morse

£19.99

Successful Product Management offers practical advice on the product management system, covering all aspects of the product manager's tasks, such as product strategy, planning, development, marketing,…


Published: June 1998, Paperback
EAN: 9780749427023

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25 Top Sales Techniques

25 Top Sales Techniques

Stephan Schiffman

£17.99

25 Top Sales Techniques: Insider Tips to Help You Sell More sets out a number of critical sales skills, all of which combine to create a superior selling style; this book explains how you too can stand…


Published: July 1992, Paperback
EAN: 9780749407360

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Showing 901 - 908 of 908 results


Showing 901 - 908 of 908 results