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Public Relations

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Showing 21 - 30 of 36 results

Showing 21 - 30 of 36 results

Develop Your PR Skills

Develop Your PR Skills

Neil Richardson, Lucy Laville

£9.99

Develop Your PR Skills covers strategic PR, PR and the internet, working with the media, dealing with different stakeholders and customers, dealing with a crisis, using internal communications, using research…


Published: June 2010, Paperback
EAN: 9780749459703

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Creativity in Public Relations

Creativity in Public Relations

Andy Green

£19.99

Creativity in Public Relations includes brain storming techniques, innovations in public relations and techniques for stimulating ideas. This book will help PR practitioners develop greater understanding…


Published: December 2009, Paperback
EAN: 9780749456504

Out of stock

Public Relations Strategy

Public Relations Strategy

Sandra M Oliver

£19.99

Public Relations Strategy links models and theories of strategic management to the PR function and discusses how globalization and the Internet are changing organizational PR strategy.


Published: November 2009, Paperback
EAN: 9780749456405

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New Strategies for Reputation Management

New Strategies for Reputation Management

Andrew Griffin

£19.99

This book explores the very important area of corporate communications and aims to delve into the most recent techniques and practices used in the public relations industry. New Strategies for Reputation…


Published: September 2009, Paperback
EAN: 9780749456337

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International Communications Strategy

International Communications Strategy

Silvia CambiƩ, Yang-May Ooi

£30.00

International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented…


Published: July 2009, Hardback
EAN: 9780749453299

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Online Public Relations

Online Public Relations

David Phillips, Philip Young

£19.99

Online Public Relations provides a practical guide to public relations and the Internet. Endorsed and supported by the Chartered Institute of Public Relations, the text covers up-to-date research and gives…


Published: May 2009, Paperback
EAN: 9780749449681

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Public Relations and the Social Web

Public Relations and the Social Web

Rob Brown

£19.99

Public Relations and the Social Web explores new ways for PR communicators to work in the rapidly changing digital environment, using communication channels like blogs, wikis, RSS, podcasting, social bookmarking,…


Published: April 2009, Hardback
EAN: 9780749455071

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Crisis Communication

Crisis Communication

Peter Anthonissen

£22.50

Crisis Communication advises organisations how to limit the damage of crises effectively by acting quicly and positively. Moreover, it explains how to turn a crisis into an opportunity and protect your…


Published: September 2008, Hardback
EAN: 9780749454005

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Effective Internal Communication

Effective Internal Communication

Lyn Smith, Pamela Mounter

£19.99

Effective Internal Communication demonstrates that robust internal communication is vital, not only to the well-being of the employees but also for the performance of an organization as an informed and…


Published: July 2008, Paperback
EAN: 9780749452650

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Risk Issues and Crisis Management in Public Relations

Risk Issues and Crisis Management in Public Relations

Michael Regester, Judy Larkin

£19.99

Risk Issues and Crisis Management in Public Relations defines reputation, explores how to value it and provides practical guidelines for effective reputation management, including advising companies on…


Published: June 2008, Paperback
EAN: 9780749451073

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Showing 21 - 30 of 36 results


Showing 21 - 30 of 36 results