Benefit from fresh insights from experts in marketing to gen Z and engaging with youth culture, covering branding, digital strategy and social media. Save 20% on all books with code CMKYMS20
Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.
Published: September 2018, Paperback
Understand the exhilarating new, multi-billion dollar marketing channel that is native advertising with this comprehensive and highly practical guide, and effectively integrate it into your marketing.
Published: October 2017, Paperback