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The Leader's Guide to Lateral Thinking Skills Press Release

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Lateral thinking can help you transform your ability to generate ideas, unlock the creative potential of your team and make your organization more innovative.

With a lively, energetic and practical approach, The Leader's Guide to Lateral Thinking Skills will teach you dynamic, up-to-date methods to unleash the creative energies of your people and show you how to put the techniques to work immediately. Lateral thinking can help to turn your organization around and make you a better leader.

In The Leader's Guide to Lateral Thinking Skills, highly acclaimed author, trainer and presenter Paul Sloane demonstrates how the lateral leader develops the vision, culture and processes that transform a regular business into an innovation hothouse.

This book challenges conventional approaches and describes new ways of thinking to help leaders, and their teams. It’s packed with real-life examples, practical methods and lateral thinking exercises that you can put to work today.

Giving advanced praise for the book, Brian McBride, VP Northern Europe, Dell Computer Corporation said “If you are only going to read one business book this year, this is the one. No modern business leader should be unaware of these insights.” Bill Penn, CEO, Sparx Group agreed by saying that “Sloane delivers rocket fuel for the business brain.”

Ajaz Ahmed, CEO, AKQA states “Every leader should embrace lateral thinking. Every leader should embrace this book.” Meanwhile, Eurobusiness commented that any “executives looking to blast their conscious minds into orbit, galactic thinker Edward de Bono offers a hyperlink to the edge of space. For those of us content to do business on planet earth, Paul Sloane is fast becoming the number one guide.”

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Marketing & PR: For a digital or printed review copy, a by-lined article or to arrange an interview with the author, please contact Philippa Artus: partus@koganpage.com or +44 (0)20 7843 1939

About the author: Paul Sloane, author of The Leader's Guide to Lateral Thinking Skills, is an experienced speaker, course leader and facilitator. A recognized authority on innovation and creative speaking, he speaks and gives workshops to leading corporations around the world. He is also the best-selling author of How to Be a Brilliant Thinker, The Innovative Leader and editor of A Guide to Open Innovation and Crowdsourcing, all published by Kogan Page.

About Kogan Page: Kogan Page is the leading independent global publisher of specialist professional books and content with over 900 titles in print. Its authors come from some of the world’s most prestigious academic institutions, international commercial organisations or professional associations in Leadership, Management, Marketing, Branding, Human Resources, Coaching, Logistics, Entrepreneurship and Careers. Follow @KoganPage for information about new books and business insights from author experts.



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