Nick Kendall Discusses How a Brand is a Community
25th January 2017 | Nick Kendall
In this video, author Nick Kendall explains how 21st-century brands should involve people, and create an engaged community.
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About the Book
Highlighting that today's most successful agencies are those which are embracing the new ways in which we consume content, What is a 21st Century Brand? delivers cutting-edge thinking across all areas of advertising practice.