Phil Mennie Discusses the Development of PwC's Social Media Governance Strategy
In this video Phil Mennie, author of Social Media Risk and Governance: Managing Enterprise Risk, discusses his background and role at PricewaterhouseCoopers' as their Social Media Risk and Governance leader. Phil also discusses how he helps their clients harness the power of social media through good governance and risk management.
Social Media Risk and Governance is a practical guide to the components and considerations which make up a good social media governance strategy, spanning both external communications channels such as Facebook, Twitter and LinkedIn, as well as enterprise social networks within an organization.
Save 20% when you order his book Social Media Risk and Governance with discount code MKTSMRGB