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About the Author

Andy Bryant

Andy Bryant is Managing Director of Red Bee, a London-based, internationally acclaimed creative agency specialising in marketing and design for entertainment and media companies. He is a recognised thought leader in his field and frequent speaker at leading industry conferences globally on TV brand strategy, marketing and creativity. He is Honorary Professor in Film and Media at the University of Nottingham.

Books by Author

The TV Brand Builders

The TV Brand Builders

Andy Bryant, Charlie Mawer

From £16.66

Effectively create and maintain a brand in television broadcasting with this incisive yet practical guide to the marketing strategies behind some of the world's most successful ones.

Published: April 2016, Paperback,
EAN: 9780749476687

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