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Marketing & Sales

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Advertising | Behavioural Marketing | Branding | B2B Marketing | Customer Experience | Digital Marketing | Luxury Marketing | Marketing Analytics
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Latest books in Marketing & Sales

B2B Digital Marketing Strategy (9781398610170)

Simon Hall £ 32.99

Social Media Strategy (9781398609990)

Julie Atherton £ 29.99

Content Marketing Strategy (9781398611504)

Robert Rose £ 24.99

Omnichannel Retail (9781398612723)

Tim Mason, Sarah Jarvis £ 24.99

E-Commerce Growth Strategy (9781398607989)

Kunle Campbell £ 24.99

The Business Models Handbook (9781398611757)

Paul Hague £ 29.99

Latest insights in Marketing & Sales

How to Identify Behaviours that Will Become Mainstream and Those That Won't

Marketing & Sales, Behavioural Marketing, Branding Learn how to use the marginal behaviour beacons in order to understand which behaviours will make it into the mainstream, and which won’t.

Three Top Tips to Create a Seamless B2B Customer Journey

Marketing & Sales, Sales & Account Management, B2B Marketing Create a seamless B2B Buyer experience with these three tips from Antonia Wade on how to valuable buyer information.

Transform Your View of the Buyer Journey to Reach and Retain Clients

Marketing & Sales, Sales & Account Management, B2B Marketing Discover how to drive loyalty, transform the relationship between marketing and sales and optimize your B2B buyer journey.

Investing in Purpose

Why we Need the Buyer Journey Framework as Marketers

10 Expert Predictions on the Future of Social Media

How our Public Spaces Will Change in the Future

The Five Stages of Crisis Management

How Internal Communications Can Promote a Culture of Equity

Publishing soon

Brand Building in the Platform World (9781398613751)

Tom Roach From $ 21.99

B2B Influencer Marketing (9781398615281)

Nick Bennett, Bryan Grover From $ 31.99

Marketing Communications (9781398611719)

PR Smith, Ze Zook From $ 49.99

Cultural Intelligence for Marketers (9781398614031)

Anastasia Karklina Gabriel From $ 34.99

The Complete Copywriter (9781398613539)

Alan Barker From $ 21.99

Sustainable Advertising (9781398613836)

Matt Bourn, Sebastian Munden From $ 31.99

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