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About the Author

Benjamin Berghaus

Benjamin Berghaus is Head of the Competence Center for Luxury Management at the Institute of Marketing of University of St. Gallen (HSG), Switzerland.

Books by Author

The Management of Luxury

Examine luxury branding on a global scale, with more than fifty cutting edge contributions from the foremost thought leaders in luxury management and marketing.

Published: June 2018, Paperback,
EAN: 9780749481827

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