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About the Author

Christian Mikunda

Dr Christian Mikunda, internationally acclaimed dramatist, guru, psychologist and trend scout, specializes in advising companies worldwide on mood management in public spaces. Today he works with teams involving some of the world's most influential architects.

Through his consultancy, CommEnt, he advises TV stations, shopping malls, hotel chains, museums, branded product manufacturers and city centres. He lectures at the University of Vienna.

Books by Author

Brand Lands, Hot Spots and Cool Spaces

Successfully establish an emotional bond with customers by linking the desire for entertainment with emotion and explore how this is achieved through the most spectacular 'experience worlds' across the…

Published: March 2006, Paperback,
EAN: 9780749445737

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