We use cookies to improve your experience. By using our site you are accepting our cookie policy. 
Read our privacy policy to learn more.

Innovation and Best Practice
for Business Success

Established 1967



About the Author

David Sloly

Having spent nearly two years training as a journalist with the BBC David was promptly fired on completion of his course for humiliating a politician. The story spread quickly through the industry; David became highly sought after and was quickly snapped up by the UKs first independent radio production company.It is there that he learnt the art of creating content that people valued. His skill at capturing the imagination of an audience was used to great effect in creating award- winning content for Radio, TV and advertising. Some of the brands that he generated original ideas for include Smirnoff, Google and Sony. Some of the channels he worked for include MTV, The BBC (briefly) and Kiss100. With Ian, David, wrote Zoom! How to make your business idea happen faster. David is also a psychotherapist and hypnotherapist which gives him great insight into the human mind.He is particularly interested in behavioural economics, Now he couples this with business and marketing with great effect. So, if an employer tries to fire him now, he simply hypnotizes them into a state where they drastically increase his salary.

Books by Author

Mash-up!

Mash-up!

Ian Sanders, David Sloly

£14.99

Mash-up! is an inspiring, fun-to-read, practical guide to maximising your competitive edge. Learn how to mix up the different strands of your experience and expertise to make more money, have more fun…

Published: September 2012, Paperback,
EAN: 9780749465902

Read more