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Innovation and Best Practice
for Business Success

Established 1967



About the Author

Nick Burcher

Nick Burcher is Head Of Social Media and Digital Innovation at ZenithOptimedia Worldwide, one of the world's largest global media services agencies and a part of the Publicis Groupe. With 15 years industry experience, he has worked across the whole spectrum of Paid, Owned, Earned (including social media for five years) and has built a reputation in this space through both speaking at industry events and maintaining his own social media presences.

Books by Author

Paid, Owned, Earned

Paid, Owned, Earned

Nick Burcher

£19.99

Paid, Owned, Earned is about the complexity of media channels confronting brands, agencies and advertisers. With a multitude of case studies and original thinking it provides a clear framework on how best…

Published: March 2012, Paperback,
EAN: 9780749465629

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