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About the Author
Robert Mason has a business background, mainly in a variety of roles with M&S. More recently he has pursued an academic career, gaining his PhD in 2009, and is now a Reader in Logistics and Programme Director for the MSc Logistics and Operations Management (LOM) at Cardiff Business School. He has led and participated in a number of research programmes and has published over 100 papers on logistics and operations management related issues.
Mr Mason's co-authored work, The Lean Supply Chain, published by Kogan Page, won the Les Plumes des Achats et Supply Chain 2016 - Prix des Associations award in December 2016.
Books by Author
Examine how marketing and logistics, both key activities in most organisations today, are critical to the provision of customer value.
Published: October 2017, Paperback,
Understand how Tesco have built world-leading retail and supply chain operations that aim first to be effective in delivering what customers want and second efficient in performance and cost metrics.
Published: September 2015, Paperback,