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Innovation and Best Practice
for Business Success

Established 1967



About the Author

Simon Pont

Simon Pont is a writer, commentator and brand-builder. His agency career includes being part of Saatchi & Saatchi and Naked Communications, the pioneers of Communications Planning. Hollywood movie studios, Icelandic investment banks, British chocolate bars and Middle Eastern airlines figure amongst his time on the inside of Adland. Simon is the Chief Strategy Officer at agency network Vizeum, and an EACA Effies judge.

Books by Author

Digital State

Digital State

Simon Pont

£14.99

12 leading innovators from the worlds of branding, advertising and marketing engage with the Digital State, and give their unique views on what the future holds for consumers.

Published: June 2013, Paperback,
EAN: 9780749468859

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The Better Mousetrap

The Better Mousetrap

Simon Pont

£14.99

The Better Mousetrap is an inspirational examination of the digital age, addressing original thinking and fascinating new perspectives on brands, advertising and media in the 21st century.

Published: November 2012, Paperback,
EAN: 9780749466213

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