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About the Author

Terry Hunt

Terry Hunt is chairman of EHS Brann, one of the largest direct marketing agencies in the world. His clients include Tesco, the AA, British Gas, MINI, The Economist, Cadbury's, National Savings, and Barclays.

Books by Author

Scoring Points

Scoring Points

Clive Humby, Terry Hunt, Tim Phillips

From £16.66

Go behind the scenes at Tesco and learn best practice from the successes and failures of their development of the world's most successful retail loyalty scheme.

Published: August 2008, Paperback,
EAN: 9780749453381

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