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Sample Chapter for Rethinking Prestige Branding


Thank you for requesting to download a free sample chapter of Rethinking Prestige Branding, by JP Kuehlwein and Wolfgang Schaefer. Explore the first ‘Mission incomparable’ principle of the Ueber-Brands and why Ueber-Brands can only fulfil their mission if they have a mission, including:

  • Principle before profit
  • Where imagination meets conviction
  • A sense of purpose

Simply fill in your details below to receive the chapter.

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