0 Items: 0

Want to start reading immediately? Get a FREE ebook with your print copy when you select the "bundle" option. T&Cs apply.

Marketing Science

The Marketing Science series makes difficult topics accessible to marketing students and practitioners by grounding them in business reality. Each book is written by an expert in the field and includes case studies and illustrations so marketers can gain confidence in applying the tools and techniques and in commissioning external research.

Reset all filters

Refine Search

Get tailored expertise every week, plus exclusive content and discounts

For information on how we use your data read our  privacy policy