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Do You Know How to Motivate a Diverse Workforce? - Press Release
3rd February 2017 - Motivation and Performance: A Guide to Motivating a Diverse Workforce
Do You Know How to Motivate a Diverse Workforce?
Many organizations approach the issue of employee engagement by tapping into age, gender and other stereotypes. Motivation and Performance is a new book by Ian MacRae and leading academic Adrian Furnham that challenges these notions, bringing together evidence that group differences are often exaggerated and that getting to the heart of what motivates individuals is what’s most important. This book is a practical guide to ensuring that organizations consider all motivators, from job security to personal growth, to improve employee satisfaction, boost organizational productivity and reduce staff turnover.
Underpinned by original research, Motivation and Performance features case studies from finance, retail, the public and other sectors to show how the principles of motivating employees apply at all levels of the organization. Complete with a framework for conducting effective visits to front-line locations, it will help HR professionals ask the right questions, choose whether to implement external motivation-building programmes and make a real impact on an employee’s desire to progress in the company.
Advance praise for Motivation and Performance comes from Mike Haffenden, founder and Director of Strategic Dimensions of Corporate Research Forum (CRF) and Performance and Reward Centre (PARC), who says ‘there are quick wins to be had, and this book describes very clearly the constructs required to make substantial and long-lasting improvements’. Tomas Chamorro-Premuzic, CEO of Hogan Assessments and Professor of Business Psychology at University College London and Columbia University, has also commended this title, saying it is ‘an authoritative guide for leaders and professionals… A must-read if you care about evidence-based management’.
About the authors: Adrian Furnham is a professor of psychology at UCL, and adjunct professor of management at the Norwegian School of Management. He has written over 1,000 scientific papers and 70 books and is among the most well-known psychologists in the world. Ian MacRae is Director of High Potential, an organizational consultancy providing customised psychological tests and reports for improving performance, predicting potential and developing people. He is a PhD candidate at Maastricht University.
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