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Was It Its Logistics That Got Asos in Trouble? - Press Release

Introduction to Global Logistics (9780749478254)14th October 2016: Introduction to Global Logistics: Delivering the Goods

Was it its logistics that got Asos in trouble?

Asos has been scrutinized for treating its workers like machines to fulfil its two-day delivery promise. Contracting out the warehouse management and operations to XPO, major player in the global logistics field, Asos appears to have been so focused on the end goal of products reaching the customer, that back-end logistics to ensure in-house procedures flow well were forgotten.

Logistics, especially when it comes to commerce, is increasingly becoming about delivering the goods from the warehouse to the customer timely and accurately. With many screws to make the wheel turn, the multiple aspects of logistics have to be addressed so that every party benefits from the arrangements and so that the company does not come under fire.

In the second edition of Introduction to Global Logistics: Delivering the Goods, author John Manners-Bell describes and explores in detail the principles of a wide range of logistics. With case studies of market leaders, he delves into everything a logistics professional should know. From air cargo and freight transport, to e-commerce logistics and sustainable supply chains, Manners-Bell provides invaluable information to make a company in any market succeed.

Alan Braithwaite, Chairman, Visiting Professor at Cranfield School of Management, provided advanced praise, saying that ‘this book, from a world expert, unravels and explains the massive complexity of services, segments, geographies and technologies that will be needed to adapt to a new normal. It will be a huge help in anchoring their thinking’.

About the author: John Manners-Bell is the CEO of Transport Intelligence, a leading supplier of market solutions to the global logistics industry. He is also Visiting Professor at the London Guildhall Faculty of Business and Law, London Metropolitan University. He started his working life as an operations manager in a freight forwarding and road haulage company based in the UK. Prior to establishing Transport Intelligence, he worked as an analyst in consultancies specialising in international trade, transport and logistics. He also spent a number of years as European marketing manager for UPS Supply Chain Solutions working at locations across Europe, including France, Netherlands and Germany. He is a Fellow of the UK Chartered Institute of Logistics and Transport and former Chair of the Supply Chain and Logistics Global Advisory Council of the World Economic Forum. He is also a Freeman of the City of London. He is the author of Supply Chain Ethics and Global Logistics Strategies, also published by Kogan Page.

For a review copy, a by-lined article or to arrange an interview with the author, please contact Vanessa Rueda: vrueda@koganpage.com or +44 (0)20 7843 1936.

About Kogan Page: Kogan Page is the leading independent global publisher of specialist professional books and content with over 900 titles in print. Its authors come from some of the world’s most prestigious academic institutions, international commercial organisations or professional associations in Logistics, Leadership, Management, Marketing, Branding, Human Resources, Coaching, Entrepreneurship and Careers. Follow @KPLogistics for information about new books and business insights from author experts.

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