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Employee Engagement and Communication Research

Measurement, Strategy and Action

Susan Walker
The complete handbook to measuring and evaluating employee engagement and offers a guide to implementing change based on results.
Out of stock
EAN: 9780749466824
Edition: 1
Published:
Paperback
Format: 234x155
256 pages

About the book

There's a well-known saying: what doesn't get measured doesn't get done. So it is no surprise that communicators, human resource and change managers and other professionals recognise the need to measure and evaluate their work, particularly its worth to their organization and seek the most effective ways to achieve this. Whether you're already involved in research, planning your first project or commissioning an external research company, Employee Engagement and Communication Research covers everything you need to know in order to conduct robust, reliable research. Whether it's a full-scale employee survey or research focusing on a particular subject area such as communication, engagement, change or corporate social responsibility, Employee Engagement and Communication Research is your essential guide covering all the tools, strategy and actions to make your project a success.

About the authors