- Explains why 'simplicity bias' affects the way the human brain works and why being straightforward is better than being complicated
- Shows how any task or problem can be handled more effectively by following six easy to understand principles
- Endorsement from Arianna Huffington, founder of Thrive Global
- Includes case studies of people who have achieved simplicity including Michelin starred chef, Massimo Bottura, award-winning immunologist Faith Osier, Indian-British activist Satish Kumar and climate change campaigner Greta Thunberg
The Simplicity Principle
Six Steps Towards Clarity in a Complex World
Learn how to develop a clear and calm way to be more creative, gain greater focus and reclaim productivity.
Key features at a glance
EAN: 9781789663556
Edition: 1
Published:
Format: 198x129
264 pages
About the book
WINNER: American Book Fest Best Book Award 2020 - Business: General
WINNER: NYC Big Book Award 2020 - Self-Help: General
SHORTLISTED: Business Book Awards 2021 - Personal Development & Wellbeing
Modern life is complicated, much more so than it used to be. Acclaimed author and social entrepreneur, Julia Hobsbawm, shows you a simpler way.
The Simplicity Principle challenges the assumption that all things that are complex have to stay that way. It helps keep things as lean, simple and focused as possible.
Smartphone users experience concentration interruptions every 12 minutes of the day, there are over 250 billion emails sent every 24 hours and by 2021 the internet will have created more than 3.3 zettabytes of data. Yet complexity doesn't have to dominate, complicate or clutter our lives. Based on a hexagonal model, this book shows you that it's easy to streamline and simplify both your professional and personal lives with lessons based on the natural world.
For anyone who feels that life can be too much, The Simplicity Principle will help you break free of the endless choices and complexities that we face in the world today. It's time to gain control of your focus and productivity, and most importantly, KEEP IT SIMPLE.
About the authors
Julia Hobsbawm is an entrepreneur and writer who address the problems and solutions of humans in the machine age. She was described by James Harding, former editor of The Times and of BBC News and founder of Tortoise Media, as 'one of the most important public intellectuals in the UK'. She is Honorary Visiting Professor of Workplace Social Health at London's Cass Business School.
It's the question of our modern times: how to recapture simplicity in our lives so we can once again connect with ourselves. And in this book our Editor-at-Large Julia Hobsbawm has given us an answer: by using the shape and pattern of nature. Her six-word mantra - Keep it Simple, Learn From Nature - shows us how we can use the power of the world around us to change our lives for the better.
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