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Being a Super Competitor

Alan Braithwaite, co-author of Business Operations Models, in conversation with John Manners-Bell, author of Supply Chain Ethics, discusses how businesses can become super competitors without being negatively affected by market disruption.

Alan Braithwaite is Visiting Professor at Cranfield University and specializes in supply chain strategy and operational excellence in the retail, manufacturing and service sectors. He is Founder and Executive Chairman of LCP Consulting, which collaborates with over 400 companies internationally.

John Manners-Bell is Founder and CEO of Transport Intelligence Ltd which since 2002 has developed a market leading position in the provision of market research to a range of blue chip customers and governmental organisations.

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