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Case Studies: New Perspective on Common Challenges with Gerard Chick

In this video, Gerard Chick, author of The Procurement Value Proposition, discusses the merits of Case Studies in terms of the rich new perspectives and common challenges. Case studies have long been an important part of the learning process in many disciplines particularly in the study of business and management. In the classroom, a good case study can provide a powerful vehicle for exploring the complexity and intricacy of real-world phenomena. Nowhere is this more true than when seeking to understand the challenges facing logistics and supply chain managers today.

Gerard Chick is Chief Knowledge Officer at Optimum Procurement Group, a procurement outsourcing and consulting company. He has ten years' experience working with some of the keenest minds at the most senior level in the Supply Management profession examining the issues facing procurement leaders today.