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Getting Started with an Account-Based Growth Strategy

26 January 2023
Bev Burgess
Tim Shercliff

What are the first steps businesses need to take to implement an account-based growth strategy?

Bev Burgess and  Tim Shercliff talk about the importance of focusing on the most important customers, including how to pinpoint them and how what you can do for them in a B2B environment.

Account-Based Growth (9781398607446)
Bev Burgess, Tim Shercliff  From £ 29.99  From $ 41.99
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