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Go to HR, Organizational Development & Coaching

John G. Fisher Discusses Employee Engagement & Ambassadorship

26th January 2017 | John G Fisher

By breaking down traditional silos Strategic Brand Engagement offers a new approach for developing brand and employee engagement in any organization. It presents a strategic model showing how to develop organisational values in line with corporate branding, aligning key HR responsibilities such as recruitment and performance with the overall brand, developing a consistent communications strategy, and measuring the impact of these strategies.

From £16.66

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HR, Organizational Development & Coaching

Keep up to date with innovations and best practices in human resource management, organizational development and coaching for both professional and academic success. We publish books, articles and online resources by leading industry experts, and are the publishing partner for the CIPD. FREE UK/US delivery on all orders.

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Featured Titles

Strategic Brand Engagement