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About the Author

Charles Trevail

Charles Trevail is CEO at promise, and has been a leader in the consulting world for the past 20 years. Founded in 2003, Promise has become a leading consultancy helping brands grow through brand management and innovation. Charles has advised a number of blue-chip organisations internationally, including British Airways, BMW, Volkswagon Group, McDonalds, Etihad, Hilton, telefonica and Visa, as well as advising a number of national governments, political leaders and their parties.

Books by Author

Brand Together

Brand Together

Nicholas Ind, Clare Fuller, Charles Trevail

From £20.82

Explore the potential in co-creation to use customer and client feedback to develop and encourage buyer engagement, with a view to building sales, developing brand strategy and retaining customers.

Published: March 2012, Paperback,
EAN: 9780749463250

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