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About the Author

Dan Croxen-John

Dan Croxen-John is CEO of AWA Digital, an ecommerce conversion optimisation agency with clients and offices around the world. Dan is a certified Web Analyst, a Fellow of the Institute of Direct Marketing, and has served on a number of advisory boards for multi-channel and analytics associations. Dan is an in-demand speaker, blogs regularly on all aspects of analytics and Conversion Rate Optimisation and has spoken at conferences in the UK, USA and Africa.

Books by Author

E-Commerce Website Optimization

Convert online traffic to increased revenue by way of consumer behaviour insights, clear methodology, and reference to the available frameworks with this invaluable step-by-step guide to e-commerce website…

Published: January 2017, Paperback,
EAN: 9780749475383

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