We use cookies to improve your experience. By using our site you are accepting our cookie policy. 
Read our privacy policy to learn more.

Innovation and Best Practice
for Business Success

Established 1967



About the Author

John G Fisher

After taking a degree in languages at Oxford, John G Fisher started his business career in direct marketing and the insurance industry before establishing one of the country's leading performance improvement agencies. He specializes in employee incentives, staff communication and conference/event planning. He is a regular columnist in the marketing press.

Books by Author

Strategic Reward and Recognition

Formulate the best strategy for incentives and recognition and implement programmes effectively in both large and small organizations with this well-researched and practical top-level guide.

Published: June 2015, Paperback,
EAN: 9780749472528

Read more

Strategic Brand Engagement

Strategic Brand Engagement

John G Fisher

£19.99

Strategic Brand Engagement is the first book to take a comprehensive, integrated approach to external and internal branding and employee engagement.

Published: November 2013, Paperback,
EAN: 9780749470135

Read more

How to Run Successful Employee Incentive Schemes

How to Run Successful Employee Incentive Schemes offers practical advice for any manager or director wishing to construct an effective motivation programme or incentive scheme for staff, salespeople or…

Published: September 2008, Paperback,
EAN: 9780749454043

Read more

How to Run a Successful Conference

If you've just been given the task of running a conference, don't even think about it until you've read this book.

Published: November 2000, Paperback,
EAN: 9780749434069

Read more