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Innovation and Best Practice
for Business Success

Established 1967



About the Author

Laurence Minsky

Laurence Minsky is an award winning copywriter and marketer, with extensive professional experience working on a range of marketing campaigns. He also has an extensive academic background, and teaches in communications, media and marketing.

Books by Author

Audio Branding

Audio Branding

Laurence Minsky, Colleen Fahey

£19.99

Audio branding covers everything from app sounds, right down to the noise a particular brand of car makes when unlocked or turned on. This text will give practical guidance to the creating an audio language…

Published: March 2017, Paperback,
EAN: 9780749478575

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