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About the Author

Laurence Minsky

Laurence Minsky is an award winning copywriter and marketer, with extensive professional experience working on a range of marketing campaigns. He also has an extensive academic background, and teaches in communications, media and marketing.

Books by Author

Audio Branding

Audio Branding

Laurence Minsky, Colleen Fahey


Audio branding covers everything from app sounds, right down to the noise a particular brand of car makes when unlocked or turned on. This text will give practical guidance to the creating an audio language…

Published: March 2017, Paperback,
EAN: 9780749478575

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