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Innovation and Best Practice
for Business Success

Established 1967

About the Author

Rennie Gould

As CEO and creator of Customize UK Training, Rennie Gould is a highly qualified consultant and professional practitioner in B2B sales, customer strategy and sales management with significant experience with a variety of clients from around the world, including Mercedes Benz, AXA, and Pirelli.

Books by Author

Creating the Strategy

Creating the Strategy

Rennie Gould


This book fills a significant gap in the market for a practical, 'how-to' approach that brings together the most important elements of business strategy, B2B marketing theory and sales management, responding…

Published: August 2012, Paperback,
EAN: 9780749466145

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