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Betty Adamou

Betty Adamou is a designer & researcher, and founder of Research Through Gaming (RTG). Her design, academic and commercial work has secured multiple awards for innovation in research: she has been named "one of seven women shaping the future of Market Research" and won the award for Best Chair at MRS Annual Conference 2018.
Betty's services have been called upon by Fortune 500 brands such as VF Corporation, Campbell's Soup, and Accenture. She's also worked collaboratively with other quality market research companies, providing ResearchGame designs on behalf of brands like Coca-Cola and Disney.

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