Emmanuel Mogaji

Emmanuel Mogaji is an Associate Professor of Marketing and Head of Marketing, Operations and Digital Group at Keele Business School, Keele University UK. His teaching and research are on ABCDE of Marketing (Advertising, Branding, Communications, Digital and Ethics). He is a prolific author with over 140 Scopus indexed publications, 12 edited books and 5 textbooks. His work has been published in leading academic journals, and he regularly provides consultancy to organizations on transformative services marketing issues.