Koral Ibrahim

Koral Ibrahim is the Founder & Managing Director of The Ready House (TRH), bringing over a decade of expertise from top global and boutique agencies. Specialising in branding, social media marketing and advertising, He has a pronounced focus on fashion, hospitality, and placemaking. His passion for launching and revitalising brands has redefined their relevance in today's consumer-first landscape. Under his leadership for the past eight years, TRH has disrupted the conventional consultancy model, championing a 'social-first' strategy that has transformed businesses to focus on community and fandom. TRH excels in brand development, social media strategy, content creation, website design, and predictive location-based analytics. His strategic insights have made him a key brand aide on advisory boards, a regular keynote speaker, a contributor to industry magazines, and a frequent guest on podcasts, cementing his expertise in placemaking and digital strategy.