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Introduction to People Analytics

A Practical Guide to Data-driven HR

Understand the essentials of people analytics and learn how to find, collect, analyse and apply data to add business value with the second edition of this guide.

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EAN: 9781398610040

Edition: 2

Published: 03 Jul 2023

Format: 240 x 170

400 pages

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About the book

How can HR practitioners with little or no experience of analytics feel confident in their ability to find, analyse and use workforce data to make better business decisions? This book has the answers.

An understanding of people analytics is a crucial skill for all HR professionals. This new edition provides expert guidance on the key aspects of analytics, enabling all HR professionals to feel confident in their ability to handle employee and organizational data. It features new material on applying data to respond to external disruption such as COVID-19 as well as how to develop a people analytics journey. There is also advice on recruiting people analytics specialists and embedding new data-driven operating models within HR.

This book is essential reading for all HR professionals to develop understanding of how and where HR analytics can make a tangible difference to organizations. With updated case studies and thought leadership examples from companies including NHS, AstraZeneca and Swarovski, this book demonstrates how people analytics can be leveraged to improve culture and employee engagement, increase performance and reduce costs.

About the authors

Nadeem Khan is a futurist, speaker and consultant. Based in Lancaster, UK, he is Head of Strategy & Growth at Zosh Occupational Health Ltd (ZOHL) and the Managing Director of Optimizhr Ltd.

Dave Millner has 30 years of consulting experience working with global organizations to offer a range of organizational development solutions underpinned by people analytics, based in St. Albans, UK. In 2021 he was named as one of the Most Influential HR Thinkers by HR Magazine.

Nadeem Khan

Dave Millner

- Chapter - 00: Introducing the framework;
Section - Part One: Context for change;
- Chapter - 01: Redefining HR: The context for change;
- Chapter - 02: The age of data and people analytics;
Section - Part Two: Making the shift to a data-based approach;
- Chapter - 03: The commercial HR mindset;
- Chapter - 04: Developing new ways of working;
- Chapter - 05: Working with data;
Section - Part Three: People analytics delivering value;
- Chapter - 06: A people analytics framework: Laying the foundations through metrics, reporting and core analytical activity;
- Chapter - 07: A people analytics framework: Identifying business insights from analytics;
- Chapter - 08: Delivering people analytics projects;
Section - Part Four: Looking to the future;
- Chapter - 09: How to be more data-driven and people analytics-focused;
- Chapter - 10: The road ahead: Turning intent into tomorrow’s people function through people analytics;

Reviews

Anton Fishman, Coach & Mentor, Business Adviser and Organizational Consultant

Rarely do I come across a book whose title so undersells its value, scope and practitioner insight as this 'Introduction to People Analytics'. Nadeem and Dave have distilled in a single volume all that a modern HR practitioner needs to know, do and embody to be an effective partner to their organization and a trusted advisor to their senior executives. Whilst fully informing the reader in the operational and strategic use of data and all that is required to be a people analyst it goes far beyond this to cover the broad and essential skills of the modern HR professional at the individual level and the shape, purpose and operating model for the future of the HR function itself. Full of examples of theory into practice, case studies, and thought leadership this is essential reading for every HR practitioner and ought to be the prime textbook in every undergraduate and Masters programme teaching the next generation of HR professionals.

Dr. Danny Soetanto, Associate Professor in Entrepreneurship, University of South Australia

Introduction to People Analytics has refined a new perspective in exploiting organizational data as a tool for performance improvement. With clarity, insight and a strong practical orientation from thought provoking case studies, this book is not only a typical book for HR practitioners but also an ideal book for any managers.

Hani Nabeel, Chief Behavioural Scientist, iPsychTec

The second edition provides a deep insight into the world of people analytics and the importance of delivering value within HR. This book will enable HR practitioners to use the power of data to bring real value to all leaders. It's a must for all HR practitioners at all levels as the age of data, analytics and actionable insights is developing at a rapid pace, so go ahead and join the revolution! This book will help you.

Patrick Coolen, Global Head of HR Advanced Analytics, Workforce Management, HR Dashboards and Survey Management, ABN AMRO Bank N.V.

An absolute brilliant book by Khan and Millner on people analytics, and a must-read for every practitioner with the ambition to build a mature and accepted people analytics practice. The book reflects perfectly that people analytics is not only about data and methodologies, but also, or even more, about having a clear strategic alignment with your organization, and having a commercial mindset as HR. I wish I had this book when I started our journey 10 years ago.

Nick Holley, Director of Learning, CRF

Khan and Millner have built a bridge between HR analytics and value creation. They demonstrate how a pragmatic use of data can help HR practitioners ensure what they are doing is based on a proper analysis of the problem and therefore guarantee that their solutions will add value to the business increasing HR's credibility and impact.

Ashish Sinha, Senior Partner & Head of People Analytics EMEA, Practice Leader

Introduction to People Analytics bridges the gap between theory and practice. It articulates the impact of exponentially evolving technology, disruptive yet evolving new ways of working and the art of creating business impact in a simple yet actionable framework and approach. Highly recommended title for both HR analytics professionals and HR business partners who play a critical business partnering role from problem identification to solution creation and delivery.

Shuja ul Haque, Head of Talent, Learning & OD, Kuwait Energy

Written by seasoned HR professionals, this book provides an insight into renowned organizations that have learnt and benefited from adopting this as part of their HR strategy. A must read for HR professionals who understand the importance of analysing data with an aim to align HR strategy with that of the broader business strategy.

Alec Levenson, Senior Research Scientist, Centre for Effective Organizations, Marshall School of Business, University of Southern California

Khan and Millner have further enhanced their excellent roadmap for the HR function to be more data-oriented and analytical in this second edition. They have provided multiple case studies and examples of what HR professionals need to do to become more strategic by adopting a commercial mindset that is rooted in the business and people analytics. A must read for anyone who wants to improve their engagement and impact with the business.

Malcolm Martin, Author, Human Resource Practice, Managing Director, Employer Solutions Ltd

This book advocates a seismic shift at how the HR profession looks at the contribution it can make. With the use of contemporary tools to analyse data, HR can place itself at the heart of a business strategy. The authors support that argument with illustrations from dynamic, successful, organizations. HR Directors will find much of value here. Chief Executives should do so too.

James Madeley, People Director, NearForm

This second edition has clearly reiterated how data can be transformational in driving strategic people decisions in organizations of any size. With a whole variety of case studies that are relevant to me and my organization, this book has brought to life how data and the insight it provides are relevant for us too. This remains a game-changing contribution to the data discussion.

Lisa Bailey, Head of HR, Aston Villa Football Club

This book is invaluable in understanding the purpose of data, how to interpret and analyse it and knowing how to pragmatically apply this effectively within your business. This book is a must read for any HR practitioner who wants to get to grips with understanding the commercial mindset and how data can drive the future of the HR function.

Enrique Rubio, Founder, Hacking HR

Introduction to People Analytics is such an important tool. It's the definite guide that provides both the theoretical foundations and the pragmatic applications of data analytics in the people function. This is a must-read book for beginners and experts looking to start their journey or improve their practice in the people analytics space.

Laurence Hopkins, People & Culture Lead, Remuneration, Systems and Data, Spark New Zealand

Nadeem and Dave have managed a nearly impossible task, seamlessly merging HR domain knowledge with practical models from the growing fields of data analytics/science and human capital reporting. This is an essential title for analytics professionals moving into HR and for HR professionals that want to harness the power of analytics for their organization. The quality and clarity of the text and the rich organizational case studies will have me reaching for this book again and again.

Heidi Lopez, Group Strategy Director, Liaison Group & Managing Director, Activ8 Intelligence

Does what it says on the tin! A truly 'practical guide to data-driven HR' that goes way beyond the basics of how people analytics can add value and gets under your skin to provoke real thinking and ideas. It challenges you to consider what this means for you as a HR professional, for your team, the organization you work in, and the individual experience of each employee - leaving you in no doubt that people analytics is a no brainer.

Bill Banham, Editor, HR Gazette, Host of the HRchat Podcast

Getting to grips with the latest possibilities and practical applications of data analytics can be tough for HR pros and leaders. This book makes it easier; it's great at breaking down the uses of people data, how to interpret and analyze it, and how to apply it in the best ways within your organization! I'd recommend Introduction to People Analytics to HRBPs and HR practitioners looking to get a better handle on the commercials and how data can drive better people processes.

Gordon A Headley, BSc, CEng, MBA, FCIPD, VP HR, Vision RT Ltd

This second edition provides a road map and guide to creating a modern people management function within any organization. I particularly liked the model of the HR Service Station vs. the HR Power Station...what would you rather be running? This book is for businesspeople who work in HR and the learnings within this volume will take you to the top of your game allowing you to be the best while managing a constantly changing environment. Just buy it!

Rarely do I come across a book whose title so undersells its value, scope and practitioner insight as this 'Introduction to People Analytics'. Nadeem and Dave have distilled in a single volume all that a modern HR practitioner needs to know, do and embody to be an effective partner to their organization and a trusted advisor to their senior executives. Whilst fully informing the reader in the operational and strategic use of data and all that is required to be a people analyst it goes far beyond this to cover the broad and essential skills of the modern HR professional at the individual level and the shape, purpose and operating model for the future of the HR function itself. Full of examples of theory into practice, case studies, and thought leadership this is essential reading for every HR practitioner and ought to be the prime textbook in every undergraduate and Masters programme teaching the next generation of HR professionals.
Anton Fishman, Coach & Mentor, Business Adviser and Organizational Consultant

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