The Winning Bid will teach the reader how to think like a professional bid manager, write bids that compel customers to buy and beat the competition
The Winning Bid is an easy-to-read practical guide which will teach the reader how to think like a professional bid manager. It gives essential advice on, amongst other things: PQQs and bid readiness, GIVE analysis, competitor analysis, grantwriting and funding bids best practice, freedom of Information as a research and continual improvement tool, a view from the buyer's side - featuring feedback from buyers on their experiences of being on the receiving end of bids, measuring bid performance over time, virtual team management, sharing bid best practice with other Bid Managers through APMP membership and accreditation, LinkedIn groups, the new Cabinet Office feedback channel. It will appeal to anyone engaged in bidding activity, from the bid novice to professional bid managers.
Tackling a bid of any size is daunting without the right skills, support and encouragement. Emma Jaques gives this and more: clear advice on how to win, and valuable lessons from bid professionals.
David Magliano, Director of Marketing for the London 2012 bid
Emma Jaques is a member of the Association of Proposal Management and has over 18 years of experience. She has led teams tasked with designing programmes for organisations such as O2, Sainsbury's, the Environment Agency, the Department for Work and Pensions, RSPCA and British Gas.