3 Big Things Companies Get Wrong About Digital Transformation

Digital Darwinism, out now.

Tom Goodwin, marketing provocateur and author of Digital Darwinism, outlines the 3 big things companies often get wrong about digital transformation:

1. Applying new technology to old processes

2. How technologies will combine in the future

3. Humanity, not technology

Digital Darwinism is a provocative and exhilarating approach to digital transformation and teaches the ambitious strategies for succeeding in a world of disruption and change.

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