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How Brands Can Combat the Rise of Fake News

Fake news is on the rise. As social media algorithms offer an increasing opportunity to make money from it, fake news can be a real problem for any brand in a crisis.

Act fast, stop it spreading and avoid fake news resurfacing down the line, with advice from Kate Hartley – author of Communicate in a Crisis. Explaining how to put a stake in the ground and build trust with your consumers, this video will help you position yourself as a voice of authority and survive a fake news crisis.