How to be Successful at Account-Based Marketing
25th July 2018 | Bev Burgess
Discover which technical and soft skills can help improve your account-based marketing (ABM) efforts.
With first-hand insight into the growing career opportunities in the field and exclusive advice from some of the leading professionals in ABM, this video will help you focus on your personal development and skills training.
A Practitioner's Guide to Account-Based Marketing explores the development of ABM as a business practice, the pitfalls to avoid, and a framework for setting up an ABM programme and running it strategically. Save 20% with discount code VMKABM20