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Putting the Customer at the Centre of Your Organization

9 January 2019
Oliver King

In today’s world reputational risk is more fragile than ever before - customers can share their experiences with thousands of people easily through social media.

In this video, Oliver King, co-author of Customer-Driven Transformation, discusses the benefits of a customer-centred approach for business strategy and risk.

Customer-Driven Transformation (9780749483012)
Joe Heapy, Oliver King, James Samperi  From £ 23.99
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